Ethan Yeh is Director of Business Insights, leading analytics work and strategy related to Twitter's content, user growth, distribution, and syndication. Previously, he led the Revenue Analytics team, focusing on understanding advertiser & user behavior, auctions, and new ad products.
Earlier, he was an economist at the World Bank, working on health and education projects in Turkey and the Western Balkans, and a consultant with McKinsey & Co. He has worked on economic development projects in Africa, Eastern Europe, the Middle East, India, and the Caribbean. Ethan is graduate of Harvard College and received his Ph.D. in Economics from the University of California at Berkeley. He is @ethanyeh on Twitter.